The social media take over

Social media platforms are a great way to increase your brand awareness

26/06/20

Elizabeth Cromwell

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Social media now plays a substantial part in everyone's lives. The average person spends a minimum of two-and-a-half hours a day browsing their social feeds. As a business, one of the easiest and cheapest ways to gain access to your ideal/target audience is through social media. 


Social media platforms are a great way to increase your brand awareness. You can get your content in front of thousands of people, target your advertising to your ideal audience, and so much more. 


Once you begin to post on social media effectively and consistently, you’ll see an increase in your website traffic. Focus on promoting the key benefits of your products/service, and leave your audience wanting more; they’ll be more likely to click through to your website for more information if you’ve whet their appetite.


You should always keep your social media profiles and feed looking sleek and professional, never overcrowded. You need to convey your message in a simple, clear way that your audience can understand. Avoid technical jargon that people may not understand and maintain a cohesive brand voice. 

At Novus Marketing Solutions, we focus on helping your business grow. We work with you to create visually stunning websites and engaging social media ads and content. If you’d like to find out how we can help you stand out from the crowd, please contact us on 07983 575934, or email us at info@novusmarketingsolutions.co.uk.

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