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Effective Branding Tips for Small Businesses

If you're a new small business owner, you're probably worried about how you're going to attract customers to your products or services. Branding is one tool that can help.


The benefits of a mentor

Unless you’re an old hand at building successful companies, it can be a scary, lonely process for a sole trader. Every decision comes down to you

An entrepreneur at any age

A free, eight-week online course for seniors was launched recently by an entrepreneur in Dorset...

Would you appear on Dragons’ Den?

To pitch to these titans of the business world may be a dream for some entrepreneurs—not just to get their financial backing...

The benefits of collaboration

When setting up your business, your goals are probably the only ones on the horizon. There’s so much to do when launching an enterprise...

Is flexible working an easy thing to incorporate in a business?

A ruling last week gave employees the right to ask for flexible working arrangements from the first day in a new job, as opposed to waiting a period of six months.

Fluid business plans are behind successful businesses

It’s highly recommended by business coaches and successful entrepreneurs that you should create a business plan for your enterprise.

Do you value new blood in your business?

I’ve been taking an interest in the job and internship opportunities currently available for young people. My eldest has just finished university and it’s an eye-opener to learn of the knowledge...

The value of peer boards

I used to be a regular networker for my business, attending at least one event a week—sometimes three or four. This dropped off for me even before Covid happened, just because I’d scaled down my company..

How many social media profiles should your business have?

There’s a finite amount of time in the day for small business owners, as well as a never-ending list of tasks to be done. It’s common for marketing tasks—such as creating content for social media...

Jobseeker market or employer’s pick of the crop?

It’s obvious that things are now moving in the recruitment industry, given that practically every sector has opened back up again. As mentioned in one of our earlier articles, the hospitality sector in particular..

The rise of subscription boxes

Given how much online shopping has become ingrained in our lives, it’s perhaps easy to see the appeal of subscription box businesses.

How to recruit well in business

The costs to recruit a new member of staff may seem insignificant, but once you consider recruitment agency fees (if relevant) and/or advertising costs, not to mention the time it takes to write out a job advert.

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