Streaming in the Spotlight: How the Online Safety Act Could Change What We Watch

25 September 2025

Paul Francis

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The UK’s Online Safety Act is already one of the most sweeping pieces of internet regulation in the world. Designed to make the online world safer, especially for children, it places new duties on digital platforms to tackle harmful and illegal content. So far, its reach has been felt by social media platforms, video-sharing services, search engines, and adult content providers. But with new rules coming into force, the focus is shifting: streaming platforms and video-on-demand services are next in line.

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What Has the Online Safety Act Changed So Far?

The Act has already reshaped the way some of the biggest tech platforms operate in the UK. Social media giants like TikTok, YouTube, and Instagram now face legal duties to remove illegal content quickly and protect younger users from harmful material. Ofcom, which oversees the Act, has also required stricter “age assurance” systems on sites where children could be exposed to explicit or harmful content.

Online pornography providers have been directly targeted, with obligations to block under-18s unless robust age verification is in place. Search engines, meanwhile, have been tasked with reducing how easily harmful content can be discovered. Even niche sites, such as forums and community-driven platforms, have had to carry out risk assessments and change their moderation practices.

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Are Streaming Services Already Covered by the Act?

Until recently, streaming services like Netflix, Disney+, and Amazon Prime Video sat largely outside the Online Safety Act’s framework. Instead, they were regulated separately under a “video-on-demand” system, which was lighter in scope.

That changed in July 2025, when the old video-sharing platform regime was repealed and its rules folded into the Online Safety Act. This means that platforms previously regulated under those rules now fall squarely under the Online Safety Act’s duties, including obligations to tackle illegal content and protect children. While this primarily hit platforms such as Twitch, YouTube, and TikTok, the shift has opened the door for traditional streaming services to face similar scrutiny.

Why Is the Government Interested in Regulating Streaming Platforms?

Streaming services have become the default way people consume television and film in the UK. With millions of households relying on them daily, the government argues that it is only fair that they face similar standards to traditional broadcasters.

A consultation launched by the Department for Digital, Culture, Media and Sport (DCMS) asked whether platforms such as Netflix should meet rules on fairness, privacy, and accuracy. These are already applied to public service broadcasters like the BBC, ITV, and Channel 4. The aim is to create a “level playing field” between old and new media, especially as younger audiences increasingly prefer streaming over linear TV.

What Might Change for Viewers?

If the proposals go ahead, viewers could see stricter content standards applied to streaming services. That might mean clearer age ratings, better content warnings, and stricter controls over what children can access. There could also be rules ensuring content is not misleading or harmful, especially in documentary or factual programming.

Another area under discussion is “discoverability.” Public service broadcasters have raised concerns that UK-made content is being buried beneath international shows on streaming platforms. New rules could require services to make UK programming more visible, much as TV guides once gave prominence to BBC and ITV schedules.

Could Smaller Streaming Platforms Be Affected Too?

Yes. While much of the debate focuses on household names like Netflix and Amazon Prime Video, the Online Safety Act does not only apply to global giants. Any platform making content available to UK audiences could fall under the scope, including niche services and independent VoD providers.

This raises questions about whether smaller platforms will be able to afford the compliance costs. Age verification, moderation, and discoverability systems are expensive to build and maintain. Some critics fear that the rules could stifle innovation or even push smaller providers out of the UK market.

What Does This Mean for the Future of Online Entertainment?

For viewers, the changes could result in safer and more transparent streaming experiences, especially for families. For companies, however, the Online Safety Act represents another layer of compliance, on top of licensing agreements, regional rights, and international regulations.

Streaming services are watching closely as Ofcom develops its new Video-on-Demand Code. The final rules will determine how far they must go to meet broadcaster-style standards. If the UK is seen as too restrictive, some services could scale back their UK operations, while others may choose to double down on compliance and market it as a badge of safety.

Could the UK Become a Model for Other Countries?

The UK is one of the first major markets to apply such sweeping safety legislation to both social platforms and, potentially, streaming services. Other countries are observing closely. If the system works, the Online Safety Act could become a template for regulating streaming platforms globally. But if the rules are too heavy-handed, there is a risk of backlash from both companies and users, who may see it as a threat to choice and creativity online.

The Online Safety Act has already reshaped the digital landscape in the UK, forcing major platforms to rethink how they moderate and present content. Streaming services are now next in line for regulation, and while the full impact remains to be seen, the direction of travel is clear. The days of streaming being a free-for-all are ending. What replaces it will be a more regulated, safety-focused environment that balances protecting users with preserving freedom of choice.

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Spectacular Beginnings: The Most Unforgettable Olympic Opening Ceremonies

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The Olympics have a knack for kicking off with a bang with their Olympic Opening Ceremonies, blending culture, technology, and sheer spectacle. Here are some of the most unforgettable opening ceremonies that still have people talking.

Beijing 2008

The Beijing 2008 opening ceremony was a game-changer. Directed by Zhang Yimou, it was a stunning mix of precision, art, and cutting-edge tech. It all kicked off at the Bird’s Nest stadium with 2,008 drummers beating in perfect synchronisation, creating an electrifying start. Then came the giant LED scroll that unrolled on the stadium floor, showcasing China’s rich history and culture through jaw-dropping visuals and performances.

But the real showstopper was gymnast Li Ning’s grand finale. Lifted into the air, he seemed to run along the rim of the stadium before lighting the Olympic cauldron. This moment, blending athleticism and high-tech wizardry perfectly symbolised China’s mix of ancient traditions and modern advancements. It was a spectacle that set a new bar for Olympic ceremonies.

London 2012

London 2012’s opening ceremony, crafted by Danny Boyle, was a joyous, cheeky celebration of British culture and history. It began with a whimsical take on the Industrial Revolution, complete with rising smokestacks and bustling factory scenes. Then came a brilliant surprise: a segment featuring James Bond (Daniel Craig) escorting Queen Elizabeth II to the stadium, culminating in a stunt double of the Queen parachuting in.

A heartfelt tribute to the National Health Service (NHS) saw kids in hospital beds and nurses dancing, celebrating the UK’s dedication to healthcare. The ceremony's emotional peak was the lighting of the cauldron by seven young athletes, chosen by British Olympic legends, representing the future of sports in the UK. This blend of humour, history, and heartfelt moments made it a standout.

Sydney 2000

Sydney 2000’s opening ceremony was a vibrant showcase of Australia’s culture and natural beauty. Directed by Ric Birch and David Atkins, it featured 12,000 performers, including a powerful segment dedicated to Aboriginal culture with traditional dances and music. This focus on indigenous heritage highlighted Australia’s efforts towards reconciliation.

The unforgettable moment came when Cathy Freeman, an Indigenous Australian and star sprinter, lit the Olympic cauldron. She ran through a waterfall before igniting the flame, symbolising the unity of fire and water and reflecting Australia’s connection to nature. The whole event was a poignant display of inclusivity and national pride.

Barcelona 1992

Barcelona 1992’s opening ceremony, directed by Pepo Sol, blended local Catalonian culture with Spain’s artistic legacy. It opened with traditional music and dances celebrating the host city’s heritage. The ceremony also paid tribute to famous Spanish artists like Salvador Dalí and Pablo Picasso through colourful and imaginative performances.

The highlight was the dramatic cauldron lighting by Paralympic archer Antonio Rebollo, who shot a flaming arrow across the stadium to ignite the flame. This unique and artistic approach remains one of the most iconic moments in Olympic history.

Los Angeles 1984

The Los Angeles 1984 opening ceremony, directed by David L. Wolper, set a new bar for entertainment and mass participation. It featured a massive card stunt with 84,000 spectators and even included a performer flying across the stadium with a jetpack, adding a futuristic flair. The ceremony reached its emotional peak when Rafer Johnson, a former decathlon champion, climbed a long staircase to light the cauldron, symbolising human triumph.

This event was all about big, bold entertainment and audience involvement, reflecting Hollywood’s influence and making it a memorable show.

Tokyo 1964

Tokyo 1964 marked Japan’s post-war resurgence and its emergence as a global power. The opening ceremony emphasised peace and unity, with a well-organised parade of athletes. The cauldron was lit by Yoshinori Sakai, born in Hiroshima on the day the atomic bomb was dropped, a poignant symbol of peace and resilience. This ceremony highlighted Japan’s transformation and hope for a peaceful future.

Athens 2004

The Athens 2004 ceremony, directed by Dimitris Papaioannou, celebrated Greece’s ancient history and its role as the birthplace of the Olympics. A central pool symbolising the Aegean Sea was a key element, with performers reenacting Greek myths and historical events. Olympic windsurfing champion Nikolaos Kaklamanakis lit the cauldron in a dramatic moment, evoking the spirit of the ancient Games. This blend of ancient and modern elements created a nostalgic and powerful atmosphere.

Atlanta 1996

The Atlanta 1996 opening ceremony was a heartfelt celebration of American culture and history, featuring performances by legends like Gladys Knight, Stevie Wonder, and BB King. The emotional high point was Muhammad Ali, despite his battle with Parkinson’s disease, lighting the cauldron. This powerful image of Ali, symbolising courage and perseverance, left an indelible mark on viewers. The event also celebrated the rich musical heritage of the American South, making it both entertaining and deeply moving.

These ceremonies stand out not just for their visual grandeur but for the stories they told and the emotions they evoked, each capturing the spirit of their host cities and nations in unforgettable ways