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Hurricane Milton's Destruction in Florida and Its Impact Beyond

Writer: Paul FrancisPaul Francis
Hurricane Milton, a Category 5 storm, recently ravaged Florida's west coast. With wind speeds peaking at 180 mph, it is one of the most powerful hurricanes in recent memory.

Hurricane forming, picture from space (Alleged)

Milton unleashed catastrophic damage, including flooding, downed power lines, and structural destruction as it made landfall near Siesta Key as a Category 3 hurricane. The devastation has been immense, and while the immediate concern is Florida, hurricanes of this magnitude can have far-reaching impacts beyond the U.S., including potential effects on British weather patterns.


How Hurricanes Can Affect British Weather

Though Britain is not located in the tropics, the remnants of hurricanes like Milton can still reach its shores. When these storms travel across the Atlantic, they often weaken and lose their tropical characteristics but can still interact with other weather systems, causing major disruptions. For instance, hurricanes can influence the jet stream, the powerful winds high in the atmosphere that guide weather patterns across the Atlantic.


A disrupted jet stream can bring wet, stormy weather to the UK, with heavy rainfall and strong winds. This phenomenon is known as an "extratropical transition," where a former hurricane combines with other low-pressure systems. Over the years, there have been several examples of hurricanes affecting Britain, demonstrating how these tropical storms can significantly alter the UK’s weather.


Historical Hurricanes That Affected Britain

The Great Storm of 1987 is one of the most well-known examples of a hurricane system impacting the UK. While it was not directly a tropical cyclone, it had origins in the remnants of Hurricane Floyd. This unexpected storm caused widespread destruction across England and northern France, uprooting millions of trees, damaging homes, and resulting in numerous fatalities. The storm was notorious for its meteorologists' underestimation and the surprise it brought to Britain.


Hurricane Ophelia (2017) was another example of a hurricane impacting the UK. Ophelia reached Ireland and parts of Scotland with hurricane-force winds after transitioning into an extratropical cyclone. The storm brought strong gusts, disrupted transport, and left thousands without power.


In 2019, Hurricane Lorenzo brought heavy rain and gusty winds to parts of Ireland and the UK after transitioning into a post-tropical storm. Though it didn’t cause catastrophic damage, it disrupted travel and demonstrated that hurricanes, even weakened, can reach Britain and cause significant weather anomalies.


The Science Behind Hurricanes: How They Form and Strengthen

Hurricanes, like Milton, form under specific conditions: warm sea surface temperatures (typically above 26.5°C), high humidity, and low wind shear. As the warm, moist air rises from the ocean’s surface, it cools and condenses, forming clouds and releasing latent heat. This process fuels the storm, allowing it to intensify. Milton, like other powerful hurricanes, was able to undergo rapid intensification due to favourable environmental conditions, particularly in the Gulf of Mexico, where waters were unusually warm.


Potential damage a hurricane can do.

One of the alarming trends in recent years is that more hurricanes are experiencing this rapid intensification, partly due to rising sea surface temperatures. Warmer oceans not only provide more energy for storms but also enable them to grow larger and more destructive. This pattern is becoming more common as the climate continues to warm.


The Case of the Missing Snow Crabs: A Warning About Rising Sea Temperatures

One stark example of the effects of rising ocean temperatures is the mysterious disappearance of 10 billion snow crabs in Alaska’s Bering Sea. This unprecedented event has alarmed scientists and fishery managers alike. Snow crabs, which are highly sensitive to water temperature, appear to have migrated or died off due to rising ocean temperatures, which have made their natural habitat uninhabitable.


The Bering Sea, typically cold enough to sustain large snow crab populations, has been warming at an alarming rate. Scientists believe this warming is linked to climate change, as higher global temperatures cause the oceans to absorb more heat. The disappearance of the crabs is a clear example of how rising sea temperatures are disrupting marine ecosystems. In the case of hurricanes, this same warming trend is providing storms like Milton with more fuel, making them more intense and dangerous.


The loss of the snow crabs also has significant economic and ecological consequences. Snow crabs are a crucial species in the food chain, and their sudden disappearance could disrupt the balance of the marine ecosystem in the Bering Sea. This situation underscores the broader impacts of climate change, from ecological shifts to extreme weather events.


The Future: More Hurricanes, Bigger Impacts

If the current trajectory of climate change continues, hurricanes like Milton may become increasingly frequent and intense. Warmer oceans, rising sea levels, and shifting atmospheric conditions create a perfect storm for these extreme weather events to thrive.


The potential for more powerful hurricanes to make landfall, combined with their increasing ability to cross the Atlantic, raises concerns for regions far beyond the tropics.

In the UK, while direct hits from hurricanes remain rare, the country is not immune to their secondary effects. As hurricanes continue to intensify, Britain may experience more frequent extreme weather tied to the remnants of these storms. Whether it’s heavier rainfall, stronger winds, or altered weather patterns, the UK could see a rise in storm-related disruptions in the years to come.


A Call for Action and Hope for Safety

Hurricane Milton is a stark reminder of the growing intensity of natural disasters fueled by climate change. As Florida grapples with its immediate effects, the world must acknowledge the far-reaching consequences of these storms and their connection to the warming planet. From disappearing snow crabs to devastating hurricanes, the signs are clear: the climate is changing, and it’s creating more extreme conditions.


While we hope everyone in Florida stays safe in the wake of Hurricane Milton, we must also take this as a call to action. Without significant steps to mitigate climate change, hurricanes like Milton will only become more frequent, posing even greater threats to communities worldwide.


Britain may be thousands of miles from the hurricane’s landfall, but the ripple effects of such storms are undeniable. Now, more than ever, it is crucial to address the global climate crisis before more lives, economies, and ecosystems are lost.

A Look Back at the Most Iconic British TV Adverts of the 2000s

A Look Back at the Most Iconic British TV Adverts of the 2000s

13 March 2025

Connor Banks

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The 2000s, a time when TV adverts weren’t just interruptions but mini masterpieces that we actually enjoyed watching. Some made us laugh, some amazed us with their sheer creativity, and others embedded themselves so deeply into British culture that they’re still quoted today.

Let’s take a trip down memory lane and relive some of the most iconic British TV adverts from the 2000s, the ones that weren’t just commercials, but cultural moments.


1. Cadbury’s "Gorilla" (2007)

Who knew that an advert about a drumming gorilla would go down in history? In 2007, Cadbury released a commercial featuring a hyper-realistic gorilla, emotionally preparing himself before launching into Phil Collins’ legendary drum solo from In the Air Tonight.

Why it’s iconic:

Completely unexpected—it had nothing to do with chocolate but everything to do with pure joy.

Perfect soundtrack choice—the slow build-up and release mirrored the satisfaction of indulging in a Dairy Milk bar.

Instant viral success—this was one of the first UK adverts to truly explode online, becoming a cultural phenomenon.

Legacy:

The Gorilla advert proved that advertising didn’t have to be about product-pushing—it could be pure entertainment. It revived Cadbury’s brand and sparked a new wave of creative, surrealist advertising.


2. John Smith’s "No Nonsense" (2000s)

Few adverts in the 2000s captured British humour better than John Smith’s No Nonsense campaign, starring Peter Kay. These adverts were simple, blunt, and brilliantly funny, reinforcing the idea that John Smith’s was a beer for proper blokes, not for fancy nonsense.

Why it’s iconic:

Peter Kay’s everyman comedy—his deadpan humour made these ads stand out.

Catchphrases like "Ave It!" became legendary in football culture.

Relatable British humour—whether it was belly-flopping at a diving competition or smashing a school sports day race, these ads reflected everyday life with a twist.

Legacy:

The No Nonsense campaign made Peter Kay a national treasure and helped cement John Smith’s as the beer of choice for the no-fuss, down-to-earth drinker. Even today, people still shout "Ave It!" on the football pitch.


3. Compare the Meerkat (2009)

"Simples!" If you didn’t say that at least once in the late 2000s, were you even watching TV? What started as a simple insurance comparison site advert became a cultural phenomenon, thanks to a posh, Russian-accented meerkat named Aleksandr Orlov.

Why it’s iconic:

Aleksandr Orlov was an instant star—his snooty but lovable personality made him a household name.

Brilliantly absurd premise—people were mistaking CompareTheMarket.com for CompareTheMeerkat.com, so Aleksandr had to set the record straight.

"Simples!" became a national catchphrase, used by everyone from schoolkids to office workers.

Legacy:

Aleksandr became more famous than the actual company, leading to merchandise, books, spin-offs, and a continued advertising run into the 2020s. The success of the campaign skyrocketed CompareTheMarket.com’s business, proving how powerful a well-executed character can be.


4. Guinness "Surfer" (1999, but huge in the 2000s)

Even though it debuted in 1999, the Guinness Surfer ad remained one of the most talked-about and re-aired commercials throughout the 2000s. A black-and-white cinematic masterpiece, it followed a group of surfers waiting for the perfect wave—only for the waves to turn into giant, galloping white horses.

Why it’s iconic:

Stunning visuals—the white horses bursting through the waves looked mythical and otherworldly.

Powerful narration—with the unforgettable opening line:


"He waits. That’s what he does."


Perfect brand message—just like a slow-poured pint of Guinness, good things come to those who wait.

Legacy:

This advert defined Guinness advertising for years to come. It won numerous awards and is still voted one of the greatest ads of all time.


5. Tango - "You’ve Been Tango’d" (2000s)

Loud, chaotic, and slightly violent—Tango adverts in the 2000s were as bold as the drink itself. The most infamous one? The "Tango Slap", where an orange-painted man ran up to an unsuspecting drinker and slapped them across the face.

Why it’s iconic:

Outrageously funny—it was so ridiculous that people actually copied it.

So controversial it got banned—after kids started recreating the slap in schools, the ad had to be toned down.

Tango’s branding became instantly recognisable—the phrase "You’ve been Tango’d" became part of British pop culture.

Legacy:

While the original slap ad was banned, the "No Nonsense" spirit of Tango continued with new variations, including sumo wrestlers and explosive reactions.


6. Walkers Crisps – Gary Lineker (2000s)

For nearly three decades, Gary Lineker has been the face of Walkers Crisps, and in the 2000s, the adverts perfected the formula—Lineker trying to steal crisps and getting his comeuppance.

Why it’s iconic:

A consistent and lovable campaign—people expected Lineker to appear in every new Walkers ad.

Brilliantly simple humour—whether he was getting outsmarted by kids or fighting over a packet, the ads always entertained.

Memorable catchphrases—especially "No More Mr. Nice Guy."

Legacy:

The Walkers & Lineker partnership is one of the longest-running brand collaborations ever, helping Walkers remain the UK’s top crisp brand.



The 2000s were a golden era for British TV adverts. These weren’t just ads—they were pop culture moments that stuck with us, made us laugh, and sometimes even inspired us. Whether it was a drumming gorilla, a mischievous Lineker, or a Russian meerkat, these ads weren’t just selling products—they were shaping our collective nostalgia.

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